Thirty Mile Zone…

March 27, 2009 kellyyoung

One thing is for sure the way we hear the news has changed. Over the years people change the way in which they access their information. When you need to know the weather you use to just walk outside and check, today people turn on their computer and check the weather network. When you wanted to get celebrity gossip you would go to the store and pick up a US weekly, today you turn to TMZ.

TMZ is a new concept of finding media and accessing all the celebrity trash you could possibly want. They were there first to bring us news about Lindsey Lohan’s “fire crotch”, Mel Gibson’s DUI, and in latest news the Rihanna and Chris Brown fiasco. The issue is why television has become the new realm for celebrity gossip. Since 2000 the gossip industry has felt the need to expand its horizons towards Television and online magazines (Ezines) because of the growing demand for everything to be in easy access. people enjoy being able to know what is going on without having to go to the store and buy a magazine, having it on television and online has made peoples’ lives easier and not to mention more environmentally friendly.

Not only has online and television gossip moved away from print for these reason but they have also moved into these sectors based on the fact that it sanctions them to advertise more, which inevitably means makes them more money. In The Empire of Mind, Dr. Strangelove discusses how “news corporations receive the largest portion of their revenue from advertising (usually around 75 per cent). This relationship is so integral to the media sector that the business press regards media and news corporations as a branch of the advertising sector. News corporations do not sell news they sell an aggregation of eyeballs to advertisers. Through this exchange relationship commercial news is inseparably tied to the interests of the corporate sector” (Strangelove, 164). And there you have it, finally makes sense now doesn’t it, magazines have moved to television and online sources based on the fact that it will make them more money.

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